I voted for Shunyata since everything of theirs I have bought has worked amazingly well. In my mind thay are one of the best for a few reasons.
1. They have a relatively simple product line, and do not try and confuse the customer with infinite variations of cables between the least expensive, and the most expensive.
2. In the world of cables, they are moderately priced while competing head to head with every cable in your list. Other vendors are stupid priced, and that nonsense is what gives cables a bad name.
3. While not the most important reason, their endorsement list is a Who's Who of audio.
4. They use engineering to explain their designs, and help the customer understand how they work. I have yet to see another vendor using or demonstrating DTCD performance (instantaneous currrent), Zitron performance (square wave out is same as square wave in), and their new CCI (component generated AC noise) filters built-in to the power cords.
5. Based on number 4, you know that if a Shunyata cable works great with product 'A' then it will work great with any other product. For example, I had over $10,000 in Shunyata power conditioner, power cords, interconnects, and speaker cables extracting every bit of detail from $6500 worth of Cambridge-Audio gear. I was amazed at what detail I got everytime I added a Shunyata product. When I upgraded to Pass Labs I did not have to buy new cables because I knew the Shunyatas would extract all the detail from Pass, just as they did with Cambridge.
Trying to tune the sound of a system by swapping cables along with gear is a fools errand.